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Pinterest’s Latest Changes Can Affect Your Business
Pinterest has recently been lauded as a terrific method of boosting traffic and online marketing for small biz, but the social media platform has also made a number of changes. For some marketers, the drastic shifts in how the platform works have been enough to dissuade them. If you want to know whether or not…
Creating Landing Pages like the Experts
The best way to create landing pages that encourage traffic is to examine those out there crafted by experts. Just like a first impression when you are meeting someone face-to-face, you want your landing page to make potential customers react in a way that brings you business. By studying the elements of the top landing…
How to Make Your Landing Pages Irresistible
Technically, a landing page is any page on your website that people can land on, but when we’re discussing lead generation, it usually refers to a very specific page. Your landing page has one goal that is aimed at a very specific audience. Unfortunately, most people have difficulty writing copy that will actually convert their…
The Ultimate Landing Page Checklist
Ready to build an amazing landing page? There are a few things you need to know. Make sure you check off the items on this checklist in order to keep the page effective. Headline The first headline on a landing page is the most important. It lets the reader know why they’re there, so spend…
Finding the Right Words
We use words to answer questions, to make suggestions, to make sales. Which words work best for our business? And where do we find them? You might find it ironic that in an attempt to find more customers, you actually will find those works from your customers. How does that work? WHO ARE THEY? Get…
Hook Them with Your Landing Page
How to Make Your Landing Page Irresistible Technically, a landing page is any page on your website that people can land on, but when we’re discussing lead generation, it usually refers to a very specific page. Your landing page has one goal that is aimed at a very specific audience. Unfortunately, most people have…
