{"id":129,"date":"2017-08-24T20:49:38","date_gmt":"2017-08-24T20:49:38","guid":{"rendered":"http:\/\/blog.onlinesalespro.com\/?p=129"},"modified":"2020-09-15T08:49:07","modified_gmt":"2020-09-15T08:49:07","slug":"top-small-business-sales-strategies-that-get-results","status":"publish","type":"post","link":"https:\/\/onlinesalespro.com\/blog\/top-small-business-sales-strategies-that-get-results\/","title":{"rendered":"Top Small Business Sales Strategies That Get Results"},"content":{"rendered":"\n[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.22&#8243;][et_pb_row _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.6.1&#8243; hover_enabled=&#8221;0&#8243; border_style=&#8221;solid&#8221; sticky_enabled=&#8221;0&#8243;]<span style=\"font-weight: 400;\">Do you have a strategy for getting more sales? Small business sales strategies are an essential part of doing business, yet often overlooked. If you\u2019re just working your business and hoping to make sales, it\u2019s time to stop and focus on developing a game plan that will get you some real results.<\/span>\n<h1><span style=\"font-weight: 400;\">Define Your Goals<\/span><\/h1>\n<span style=\"font-weight: 400;\">Actionable goals with a time limit are far more effective than simply hoping to sell. Your sales goals should have specific amounts to sell, or a fixed monetary goal by a certain date. Once you have this locked down, break the goal down by month, week, and day. This will give you exactly how many units you need to sell on a daily basis.<\/span>\n<span style=\"font-weight: 400;\">Once you know exactly what you have to sell each day, you can focus on meeting this goal. It\u2019s far easier than planning to earn a million dollars in a year.<\/span>\n<h1><span style=\"font-weight: 400;\">Plan for Growth<\/span><\/h1>\n<span style=\"font-weight: 400;\">You may have been in business for a while now and if you\u2019ve been making steady progress on your goals, it\u2019s time to step things up a notch. It\u2019s a good idea to create a plan for the next step. What happens when your customers want to buy, but you don\u2019t have enough product? You need to take the business up a level and make sure that your providers can provide.<\/span>\n<span style=\"font-weight: 400;\">Doing this last minute means scrambling while your customers are waiting, so set up triggers along the way. When you hit a certain level of sales, before it\u2019s overwhelming, hire help. Get a new provider or take any other measures that will keep your business running smoothly.<\/span>\n<h1><span style=\"font-weight: 400;\">Tweak Your Sales Materials as Needed<\/span><\/h1>\n<span style=\"font-weight: 400;\">Nothing is perfect on the first try and as you build your business, you\u2019ll notice that there are areas that can be improved. Your sales copy, the sales funnel, email copy, etc. can all be adjusted and tweaked over time to perform better.<\/span>\n<span style=\"font-weight: 400;\">The best salespeople never stop trying to improve. Instead, they are always messing with their copy, testing new concepts and carrying out split tests to see which method works better. Once they find something that works, however, they will continue to test and make adjustments. The method helps increase sales over time.<\/span>\n<h1><span style=\"font-weight: 400;\">Follow Up On Clients<\/span><\/h1>\n<span style=\"font-weight: 400;\">After someone buys from you, what happens? Do they disappear or do you stay in touch with them and offer incentives for coming back? If you\u2019re not doing the latter, you should add it to your list of strategies.<\/span>\n<span style=\"font-weight: 400;\">The problem with not having a system in place for those who buy from you is that they\u2019ll forget you exist. It\u2019s best to capture their email with a lead magnet and then follow up on those sales. If they\u2019re happy with their purchase, they\u2019ll come back and often, share with their friends.<\/span>\n<h1><span style=\"font-weight: 400;\">Don\u2019t Get Complacent<\/span><\/h1>\n<span style=\"font-weight: 400;\">Follow up is part of working on your own business. It\u2019s easy to think things are going well, so you can take it easy. Unfortunately, that\u2019s how businesses get stuck in a rut.<\/span>\n<span style=\"font-weight: 400;\">Focus on your customers and watch for changes in your audience. Tracking and analyzing visitors and sales will let you spot trends before they become an issue and can also alert you to any changes you may need to make to your products or sales methods.<\/span>\n<span style=\"font-weight: 400;\">Small business sales can be slow to start out with, simply because smaller businesses don\u2019t have the huge advertising budget that larger corporations do. That doesn\u2019t mean you can\u2019t see results, it just means you\u2019ll need to work a little harder and have a bit more patience.<\/span>\n&nbsp;[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.22&#8243;][et_pb_row _builder_version=&#8221;3.25&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;3.25&#8243; custom_padding=&#8221;|||&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_cta button_url=&#8221;http:\/\/demo.onlinesalespro.com\/demo&#8221; button_text=&#8221;Watch A Demo&#8221; _builder_version=&#8221;3.16&#8243; background_color=&#8221;#2d3947&#8243; border_style=&#8221;solid&#8221; button_letter_spacing_hover=&#8221;0&#8243; button_text_size__hover_enabled=&#8221;off&#8221; button_one_text_size__hover_enabled=&#8221;off&#8221; button_two_text_size__hover_enabled=&#8221;off&#8221; button_text_color__hover_enabled=&#8221;off&#8221; button_one_text_color__hover_enabled=&#8221;off&#8221; button_two_text_color__hover_enabled=&#8221;off&#8221; button_border_width__hover_enabled=&#8221;off&#8221; button_one_border_width__hover_enabled=&#8221;off&#8221; button_two_border_width__hover_enabled=&#8221;off&#8221; button_border_color__hover_enabled=&#8221;off&#8221; button_one_border_color__hover_enabled=&#8221;off&#8221; button_two_border_color__hover_enabled=&#8221;off&#8221; button_border_radius__hover_enabled=&#8221;off&#8221; button_one_border_radius__hover_enabled=&#8221;off&#8221; button_two_border_radius__hover_enabled=&#8221;off&#8221; button_letter_spacing__hover_enabled=&#8221;on&#8221; button_letter_spacing__hover=&#8221;0&#8243; button_one_letter_spacing__hover_enabled=&#8221;off&#8221; button_two_letter_spacing__hover_enabled=&#8221;off&#8221; button_bg_color__hover_enabled=&#8221;off&#8221; button_one_bg_color__hover_enabled=&#8221;off&#8221; button_two_bg_color__hover_enabled=&#8221;off&#8221;]<h1 class=\"h0 -title -title--long _homeTitle\" style=\"text-align: center;\"><span style=\"color: #ffffff;\" data-auth=\"out\">Manage all your lead generation and direct sales in one place.<\/span><\/h1>\n<h3 class=\"-sub-title _homeSubTitle\" style=\"text-align: center;\"><span style=\"color: #ffffff;\" data-auth=\"out\">From generating leads to marketing automation to closing sale<span class=\"u-nowrap\">s, Online Sales Pro\u00a0<\/span>helps you grow your sales.<\/span><\/h3>\n&nbsp;[\/et_pb_cta][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"<p>Do you have a strategy for getting more sales? Small business sales strategies are an essential part of doing business, yet often overlooked. If you\u2019re just working your business and hoping to make sales, it\u2019s time to stop and focus on developing a game plan that will get you some real results. Define Your Goals [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":2684,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[24],"tags":[],"_links":{"self":[{"href":"https:\/\/onlinesalespro.com\/blog\/wp-json\/wp\/v2\/posts\/129"}],"collection":[{"href":"https:\/\/onlinesalespro.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/onlinesalespro.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/onlinesalespro.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/onlinesalespro.com\/blog\/wp-json\/wp\/v2\/comments?post=129"}],"version-history":[{"count":2,"href":"https:\/\/onlinesalespro.com\/blog\/wp-json\/wp\/v2\/posts\/129\/revisions"}],"predecessor-version":[{"id":2685,"href":"https:\/\/onlinesalespro.com\/blog\/wp-json\/wp\/v2\/posts\/129\/revisions\/2685"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/onlinesalespro.com\/blog\/wp-json\/wp\/v2\/media\/2684"}],"wp:attachment":[{"href":"https:\/\/onlinesalespro.com\/blog\/wp-json\/wp\/v2\/media?parent=129"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/onlinesalespro.com\/blog\/wp-json\/wp\/v2\/categories?post=129"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/onlinesalespro.com\/blog\/wp-json\/wp\/v2\/tags?post=129"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}