Landing Pages

Creating Landing Pages like the Experts

Creating Landing Pages like the Experts

The best way to create landing pages that encourage traffic is to examine those out there crafted by experts.  Just like a first impression when you are meeting someone face-to-face, you want your landing page to make potential customers react in a way that...

How to Make Your Landing Pages Irresistible

How to Make Your Landing Pages Irresistible

Technically, a landing page is any page on your website that people can land on, but when we’re discussing lead generation, it usually refers to a very specific page. Your landing page has one goal that is aimed at a very specific audience. Unfortunately, most people...

The Ultimate Landing Page Checklist

The Ultimate Landing Page Checklist

Ready to build an amazing landing page? There are a few things you need to know. Make sure you check off the items on this checklist in order to keep the page effective. Headline The first headline on a landing page is the most important. It lets the reader know why...

Who Needs a Landing Page?

Who Needs a Landing Page?

Home Page vs. Landing Page Your website’s home page is basically a storefront. It showcases everything you do or sell. A landing page is like a specialty display that provides your customers with exactly what they’re looking for. It increases sales and decreases...

Getting Started with Advertising

Getting Started with Advertising

First things first.  Before you launch a paid online advertising campaign, you need to balance your bike and design a landing page.  The best kind will convert potential customers into solid clients by encouraging them to purchase your product or service and then to...

Landing Page No-Nos

Landing Page No-Nos

Landing pages should be designed to work - and they will do that if you remember NOT to do these five things.  Be sure to take a look at each one of these no-nos closely as you examine your landing page to improve it. In a search about landing pages, you’ll find...